

Mtn Dew Kickstart recently introduced a new flavor that offers the bold taste of the original Mtn Dew flavor they love, with an extra boost of caffeine.
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"Marvin isn't afraid to push boundaries, and knows how to have fun while doing it, making him the ideal partner for DEW and a great addition to our team of NBA superstars."

"For Mountain Dew as a brand, partnering with an athlete is about identifying someone that truly lives the brand ethos every day," said Chauncey Hamlett, Senior Director of Marketing, Mountain Dew. Since first partnering with the NBA in 2015, DEW has brought to life both national and local marketing initiatives, from in-store and event activations to TV, digital and social media campaigns, and will continue to do so in the 2018-2019 season the Closer than Courtside™ campaign. "I'm excited to join the growing roster of DEW NBA athletes, and to celebrate the culture of the game with DEW Nation – all while having a great time in the process."įor his NBA rookie season, Bagley III will also join current DEW brand athletes including NBA All-Stars Russell Westbrook and Kyrie Irving – who help make up the extended roster of NBA superstars. "DEW has always understood that the NBA is more than just a sport to basketball fans," said Bagley III.

